Drip Marketing vs. Lead Nurturing – Putting An End To The Confusion

Drip Marketing vs. Lead Nurturing

Drip marketing and lead nurturing are both long-term techniques, applied for engaging customers and prospects at various touch points of the sales funnel, and thus, most marketers think that they are interchangeable terms. However, that is not the case.

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So, let us go ahead and have a look at what makes them different from each other.

Putting An End To The confusion

http://www.business2community.com/marketing/drip-marketing-vs-lead-nurturing-putting-end-confusion-01414805#L5HSM9EZRquGybiH.97

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