Social media has seeped into the lives of all those connected to it, with the working world being no exception. LinkedIn in particular has become a sphere unto itself for professionals, recruiters and companies for promotion, hiring and marketing purposes. So how big an impact has LinkedIn made?
A powerful tool for professionals and businesses
Theo Smit, managing director at nexTLeaders Recruitment Partners, says LinkedIn has become an extremely powerful tool in South Africa for both business marketing and recruiting, but more so for recruiters and internal talent acquisition teams in companies.