When building a small business you want to keep your costs in check.
Small businesses sometimes can’t afford large marketing budgets like the bigger brands have, so you need to get more creative to reflect a larger profit.
Many entrepreneurs get eager to try everything, especially if well funded from the start.
Here are 6 genius ideas for any small businesses owner or online marketer.
1.) Emailing your Business Contacts: OK at first glance this might seem obvious, however, many people have no idea about the tremendously powerful databases they currently have waiting for them. Excited yet??? You should be!! Did you know that you can save your contact databases from Google and LinkedIn, among others? Here is how you do it – First, log into your Gmail account, then click on the Gmail drop-down menu you will see to the left and access your contacts. First, click on your contact page, then export your data;
Now, with a complete database of your contacts, you can easily upload the complete contact data, including email, into most any professional email marketing software sending platform to manage and send your emails to your lists. This is an absolutely fantastic way to gain an almost immediate response. For downloading a copy of your LinkedIn connections you can log into your LinkedIn account, then click on “my network” then “connections”, then click on the gear icon. From here, you can now download a full copy of all your contact, emails, and more. It is highly recommended you use a can-spam compliant email marketing software for sending. It will improve your campaign’s response, and it will in many cases more than pay for itself many times over. Many email marketing companies will not allow many complaints or removes so it is recommended using proper email marketing software that allows you to grow. Remember following up with past clients is one of the best ways to gain sales.