7 ways to integrate an email newsletter into your online marketing campaign

QuilPen Articles for Business

Email marketing has the highest potential for ROI of all other online marketing platforms. Are you using it to your full advantage?

Email marketing is one of the most beneficial marketing strategies you can employ. Why? Partially because it’s capable of generating the highest ROI (return on investment), at least compared to SEO, content marketing, paid search advertising and other conventional online channels. This, in turn, is due to the low amount of monetary investment that email marketing demands compared to other channels.

But this high ROI is also due to the malleability inherent in email marketing, especially with email newsletters. Email newsletters can be harnessed by almost any industry, or any size company, and they can be integrated with various other marketing strategies and tactics… if you know what you’re doing.

Integration Methods

If you’re getting an email newsletter strategy together, be sure to integrate it with your other…

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