As marketers, we all want to know the numbers. What is working, which strategies are driving conversions, and where can I get the most bang for my buck?
Below is a list of incredible marketing statistics that every marketer should know and live by.
Marketing Statistics for Entrepreneurs
- 76% of digital marketers will produce more content.
- 51% of digital marketers will increase their content marketing budget.
- In 2016, 67% more leads will be generated by companies with an active blog.
- 88% of B2B marketers currently use content marketing as part of their marketing strategy, yet only 32% have a documented content marketing strategy.
- 94% of B2B marketers use LinkedIn as part of their content strategy. Other popular platforms include Twitter (87%), Facebook (84%), YouTube (74%) and Google+ (62%).
- B2C marketers use infographics more than any other content strategy. 62% report using infographics, and 63% from this group said they were…